Commack, NY - September 9th, 2015 - LongIslandExchange.com and LongIsland.com, the two premiere online sources encompassing the unique experience that is Long Island, announced this week a powerhouse merger under the umbrella of Long Island Media Inc., amassing the largest collective grouping of websites ever based on and dedicated to Long Island.
LongIslandExchange.com was founded in 2002 by John Colascione, and focuses on promoting Long Island as a tourism destination. The site features news, classifieds, entertainment, local businesses and anything else related to the region. Over 100,000 unique users per month visit the various websites under the Long Island Exchange brand, including LongIslandExchange.com, NewsLI.com, and LIUsedCars.com.
Founded in 1996, LongIsland.com is owned and operated by Ralph Cristello, and shares a near-identical focus in promoting Long Island as a tourism destination as well as highlighting local businesses. The site is the highest trafficked privately owned website for the region with over 450,000 unique visitors per month.
Under Long Island Media Inc., Ralph Cristello, serves as President, while Colascione will function as Chief Executive Officer. According to Colascione, the merger was a matter of timing; and, finally, the timing was right to unite these two powerhouse assets. As far as user loyalty, both brands have a significant following on social media totaling a combined 100,000 followers on Twitter and Facebook allowing the new entity to collectively reach in excess of 1,000,000 users per month.
“Both of these websites have the same mission – to promote businesses and tourism on Long Island. As respected competitors over the years with near identical goals, Ralph and I had discussed merging a number of times,” he said. “Finally, we were able to reach a mutually-beneficial deal, and decided to merge the two companies into a new conglomerate that would exist under one umbrella – Long Island Media Inc.”
LongIsland.com has a thriving business and informational following for Long Islanders, as does Long Island Exchange; however, what Exchange uniquely brings into the mix is LIUsedCars.com, the premiere destination on the web for consumers to quickly and easily find used cars in the Long Island area. LongIsland.com brings significant readership and traffic, the necessary component to any online success.
The merger, according to Colascione, is an amazingly effective way to expand the scope and reach of LIUsedCars.com, and their respective customers – in a vast number of ways.
“Through this merger, we will expand and enhance not just our localized business listings service, still a significant and effective service for local businesses, but also our news divisions and automotive advertising program,” he said. “This merger will provide the tools and the exposure needed to catapult all of our combined services and deliver an indisputable advantage on Long Island, home to over 7 million residents and according to the Long Island Convention & Visitors Bureau , destination to over 9 million overnight visitors each year.
“Simply put, this merger is going to strengthen our ability to provide locals and tourists alike with all they’re searching for on Long Island, and this merger will allow Long Island Media’s vast network of sites to provide locals with more of what they’re looking for,” he said. “We certainly intend to focus on the Long Island business, while offering groundbreaking content, information, news, and entertainment for all Long Island residents – plus, keeping it free, with no paywalls to drive down readership. We’re determined to become the one-stop shop for Long Island information, and we believe that, together, this tremendous goal is very much attainable.”
About Long Island Media Inc.
Long Island Media, Inc. owns and operates the largest privately held network of Long Island based web sites on the Internet. The company owns LongIsland.com, and has acquired most of Long Island’s original web portals; websites specifically focused on Long Island New York. Reaching in excess of over one million monthly visitors, Long Island Media‘s online-only publications providing Long Islanders with a wealth of news, business information and resources for planning activities in the area. No matter what type of business you own, or what local demographic you’re trying to reach, if you’re targeting Long Islanders, Long Island Media must be part of your marketing mix.
For more information please visit www.longislandmedia.com.
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