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MEDIA ADVISORY For May 2, 2011: Gershow Recycling Hosts Advance Screening of "Break It Down"

Program Scheduled to Air on May 5.

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Who: Gershow Recycling

What: Gershow Recycling is inviting members of the media to attend a preview of a May 5 episode of National Geographic Television's "Break It Down: New York Scrap Yard."

During the summer of 2010, National Geographic spent several hundred hours at Gershow to produce the hour-long program.

The episode takes viewers into Gershow Recycling - a sprawling 40-acre scrap yard in Long Island. In just one day, this family-run business will crush three million pounds of scrap - including as many as 500 cars and 20 city buses - to create a multimillion-dollar mound of steel. This family of scrap connoisseurs has only 10 hours to get the job done.

When: Monday, May 2, 2011
12 p.m.

Where: The Public Relations and Marketing Group, LLC
156 North Ocean Avenue
Patchogue, NY 11772

Directions: From the LIE: Take Exit 63 South (North Ocean Avenue/CR 83). Take CR 83 South to Patchogue. Go 3.8 miles. PRMG is on the right-hand side.

From Sunrise Highway: Take Exit 52A toward Patchogue/No. Ocean Avenue/Farmingville. Go south on North Ocean Avenue for approximately 0.7 mile. PRMG is on the right-hand side.

Photo Ops: Representatives of Gershow Recycling watching the episode and discussing the episode with reporters.

Started in 1964 by Sam Gershowitz, Gershow Recycling began as a two man operation with a tractor and trailer, a boom truck and the first portable car flattener. Now with the second generation carrying on the legacy, Gershow generates over 750 jobs, contributing millions of dollars to the local economy, while helping to preserve Long Island's environment. Gershow Recycling takes aluminum, brass, copper, steel, cast iron, appliances, cars and vehicles. In keeping with its philosophy of "Conserving the Future by Recycling the Past," Gershow Recycling purchases scrap metal that would have otherwise wound up in local landfills, and turns them into high-quality scrap products for recycling. The company produces both ferrous and non-ferrous products.