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NYSOH and NYSDAM Partner to Encourage Health Insurance Enrollment at Farmers' Markets Throughout the State

NYSOH and NYSDAM are pleased to announce the second seasonal campaign to educate shoppers about affordable health insurance coverage.

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Educational information available at over 400 farmers' markets; enrollment assistors on-site at select farmers' markets.

Photo by: Mimiliz, via Free Images.

Albany, NY - June 24, 2016 - NY State of Health (NYSOH), the state's official health plan marketplace, and the New York State Department of Agriculture and Markets (NYSDAM) are pleased to announce the second seasonal campaign to educate shoppers about affordable health insurance coverage at 450 farmers' markets statewide. Certified enrollment assistors will be available at the select market locations listed below to help shoppers apply and enroll in coverage.

"Our partnership with the New York State Department of Agriculture and Markets and local farmers' markets helps build bridges to a healthier community by promoting access to healthier foods and health insurance at farmers' markets throughout the state," said NYSOH Executive Director Donna Frescatore. "We thank the NYSDAM and market managers for their collaboration."

State Agriculture Commissioner Richard A. Ball said, "Access to healthy food options and reasonably priced health insurance are essential for all New Yorkers. This campaign helps address both of those critical needs, and we are proud to partner with NY State of Health once again on this important effort. Visitors to the participating markets are encouraged to get their health insurance questions answered, and also to enjoy some of the incredible, locally-produced fruits and vegetables offered by New York's farmers."

Medicaid, Child Health Plus and Essential Plans are open to enrollment all year for eligible New Yorkers. The Essential Plan, which is new in 2016, is available at a monthly cost of $20 or $0 depending on income for those who qualify. Others may be eligible for a Special Enrollment Period if they experience a qualifying life event.

Assistors will be on-site at the following farmers markets:

Location Address Time Dates
Elmira East Side Farmers' Market West Lawn of Holiday Inn,
760 East Water Street NY
3 p.m. - 6 p.m. June 24
Oneida County Public Farmers' Market 321 Main Street,
Utica, NY
9 a.m. – 1 p.m. June 25
Fulton Farmers' Market Canalview Park & Shop Lot, Second South Street,
Fulton, NY
10 a.m. – 12 p.m. June 25
Gloversville Farmers' Market Elm St., Pavilion between Church & Spring Street,
Gloversville, NY
8:30 a.m. – 12:30 p.m. June 25
Sunnyside Farmers' Market Skillman, between 42 & 43 Streets,
10 a.m. – 12 p.m. June 25
Jackson Heights Farmers' Market 34th Avenue between 77 & 78 Streets
Jackson Heights, NY
10 a.m. – 12 p.m. June 26
Cortelyou Farmers' Market Cortelyou & Rugby Roads,
Brooklyn, NY
10 a.m. – 12 p.m. June 26
City of Cortland Farmers' Market Main Street between Court and Orchard Streets,
Cortland, NY
10 a.m. – 12 p.m. June 28
Berkshire Rome Farmers' Market 101 West Dominick Street
Rome NY
10 a.m. – 12 p.m. July 1
Plattsburgh Farmers' Market City Parking Lot on Durkee & Broad Streets,
Plattsburgh, NY
9 a.m. – 12 p.m. July 2
Troy Waterfront
Farmers' Market
444 River Street
Troy, NY
9 a.m. – 12 p.m. July 2
Islip Farmers' Market Town Hall, Lot Rte. 27A
Islip, NY
10 a.m.- 12 p.m. July 9
Freeport Farmers' Market 130 East Merrick Road, North Parking Lot
Freeport, NY
11 a.m. – 1 p.m. July 9
City of Rochester Public Market 280 North Union Street
Rochester, NY
10 a.m. – 12 p.m. July 16
Ossining Farmers' Market Main & Spring Streets,
Downtown Ossining, NY
8 a.m. -1 p.m. July 16
Troy Waterfront
Farmers' Market
444 River Street
Troy, NY
9 a.m. – 12 p.m. July 23
Clinton Bailey Farmers' Market 1443 Clinton Street,
Buffalo, NY
8 a.m. – 12 p.m. August 6

For more information on how to enroll, call 1-855-355-5777, visit here, or contact a NY State of Health enrollment assistor.

For a full list of NYSOH events throughout the summer, visit here.