HIA-LI Announces Conference Programming Designed to Educate, Inform and Boost Regional Business; Thursday, May 24, 9 AM – 4 PM;

Suffolk County Community College Sports & Exhibition Complex, Brentwood Campus

Hauppauge, NY – May 3, 2012 – This year, smart business owners, executives and managers are attending conferences and paying close attention to experts who can offer perspective and guidance on ways to develop strategies for business success. In an effort to give Long Island businesses what they need to succeed, HIA-LI, the recognized voice for business on Long Island, has introduced conference programming and exhibits for its B2B trade show designed to offer guidance and support for business growth. The HIA-LI 24th Annual Business Trade Show & Conference will be held on Thursday, May 24 from 9 AM to 4 PM, at the Suffolk County Community College Sports & Exhibition Complex, Brentwood Campus. More information for attendees, sponsors and exhibitors is available at http://hia-li.org/tradeshow2012/

“The HIA-LI Trade Show and Conference offers a perfect forum for local businesses to sponsor, exhibit and learn from expert presenters,” said Alessi-Miceli. “This year’s programming offers a wealth of seminars designed to help Long Island business owners, executives and managers lead their businesses to meet their goals and achieve success.”

Informational & Educational Programs & Seminars

The Conference agenda includes a combination of fee-based and free sessions. Three fee-based sessions are a MUST ATTEND for executives who are growing their businesses:

Executive Breakfast & Keynote Presentation. Leadership trainer and motivational speaker Brian Parsley returns to the event by popular demand. He will discuss “Creating Strategies that will Increase Your Business.”

Executive Luncheon & Panel Discussion. Long Island leaders, legislators and representatives will gather to discuss and debate the best ways for “Forging a New Future… Long Island Economic Development Projects.” Attendees will learn about the LIREDC process and how it is helping achieve Long Island’s economic and social objectives, NYS initiatives and how they impact local businesses. Opening remarks will be delivered by US Congressman Peter King, who will be joined by Ken Adams, President and CEO, ESD and Commissioner of the New York State Dept. of Economic Development; Mark Lesko, Brookhaven Town Supervisor; Kevin Law, President, LIA; Rich Scheaffer, Town of Babylon Supervisor and moderated by John Kominicki, Publisher, LIBN.

Trade Show Executive Seminar. “How to Drive Sales with Mobile & Social Commerce,” will be the topic presented by veteran serial entrepreneurs and businessmen, Andrew Hazen, Ruskin Moscou Faltischek and Tyler Roye, CEO, GroupGifting.com. The panel, moderated by Peter Goldsmith, President, LISTnet, will provide information on how to thrive in the largest growing marketplaces – mobile and social.

Informational & Educational Seminars

The complimentary seminars and workshops will be provided throughout the day just off the floor of the exhibit hall.

“Growing Your Own Economic Development Through Workforce Development, What's Your Role?” Presented by Dr. Yacov Shamash, Vice President for Economic Development and Dean of the College of Engineering and Applied Sciences, Stony Brook University; Andrew Parton, Executive Director, Cradle of Aviation Museum and Joseph Cabral, Senior Vice President and Chief Human Resources Officer, North Shore-LIJ Health System; Moderated by Ken White, Manager, Office of Educational Programs, Brookhaven National Laboratory.

“The Good, The Bad and The Ugly of Social Media in Business” How to choose which platform to use: LinkedIn, Twitter, Facebook, Google+, Pinterest, etc… presented by Dawn Davidson Drantch, Esq., Alcott HR Group; Chris Eglevsky, Social Media Director, Active Web Group; Steven Pofcher, Social Media Club of LI / MBA Marketing; Mitch Tobol, CGT Marketing; Moderated by Charles Cardona, Chairman, Missing Child TV/PAW TV.

“HIA-LI’s “B4B” Business for Business….A Front Line Team Approach to Business & Growth” Growing Your Current Business, Alternative Financing Options, Government contracting, presented by Gloria Glowacki, SBDC; John Bozek, CDC-LI; Barbara Whiting, SBA; Lisa Broughton, Suffolk County Dept. of Economic Development; Doug Asofsky, Long Island Development Corporation; Moderated by John Mallano, Lender Relations Specialist, U.S. Small Business Association.

“Energy Cost Reduction Seminar Series 1” A. “Creating an Energy Profile of Your Facility” presented by Anthony Coppola, Managing Partner, MC Alliance; B. “Upgrading Your Building Envelope to Effectuate Energy Cost Reduction and Available Rebates” presented by Jack Kulka, CEO, Kulka Construction; Moderated by Mike Ennis, LIPA/National Grid.

“Energy Cost Reduction Seminar Series 2” A. “Upgrading Your Existing Lighting to Effectuate Energy Cost Reduction” presented by Mara LaVoice, GreenTech Energy Services; Bill Bethell, CFO, Green Ballast, Inc.; B. “Upgrading Your HVAC System to Effectuate Energy Cost Reduction” presented by Rudy Holesek, President, Apollo HVAC; Moderated by George Coburn, LIPA/National Grid.

“Energy Cost Reduction Seminar Series 3” A. “Financing and Insuring your Energy Cost Reduction Upgrades” presented by Marshall Haimson, President, Preferred Energy Solutions/E-Capital Development; B. “Securing Tax Incentives on Energy Cost Reduction” presented by Charles Goulding, Attorney, Energy Tax Savers; Moderated by George Coburn, LIPA/National Grid.

“Business at its Best: Secrets of Super Successful Salespeople” Best Practices on what sales superstars do to drive sales so effectively! Presented by Adrian Miller, President, Adrian Miller Sales Training; Moderated by Arthur Germain, Principal & Chief Brandteller, Communication Strategy Group

“Running Your Business: How To Avoid The 5 Biggest Pitfalls” The 5 biggest mistakes business owners make and how to overcome them, presented by: Jackie Gernaey, President, The Alternative Board; Moderated by Todd Ringler, The Alternative Board

“The Innovation Engineering Management System” The Innovation Engineering Management System is a scientific method to help a company accelerate the development of more profitable products, services, markets and company growth, presented By: Bob Zounek, Long Island Forum for Technology

“Effective Planning Can Serve Your Business Well for Fiscal Year 2012” Learn how to satisfy your banker or lender with sound financial statements while implementing legitimate tax savings strategies at the same time, presented by: Andrew Saluk, Business Loan Officer, NEFCU; Len Cohen & Paresh Shah, Financial Advisors, Park Avenue Securities, Forest Hills Financial Group; Rob Grote, CPA, Partner, Grassi & Co.; John Pollock, VP Relationship Management, Gold Coast Bank; and Al Coletti, President, Design Capital Planning Group; Moderated by Bob Larson, Suffolk County National Bank.

“Want To Close More Sales? Open More Doors!” Learn subtle prospecting techniques that will help you standout from your competition, presented by Richard Isaac, President, Sandler Training

“Eliminate the Frustration from Your Conversation” Learn techniques and strategies on how to reduce and relieve stress, as well as how to adapt your communications styles in order to better connect with others, presented by Barbara DeMatteo, Director, HR Consulting, Portnoy, Messinger, Pearl & Associates; and Eileen Lichtenstein, CEO, Balance & Power Inc. and Author of “Soar! with Resilience”; Moderated by Rita DiStefano, Director of HR Consulting, Portnoy, Messinger, Pearl & Associates

Current sponsors include: Accelerated Information Systems; Active Web Group; Albrecht, Viggiano, Zureck & Company, P.C. (AVZ); Apollo HVAC; Astoria Federal Bank; Bi-County Mailing; Bridgehampton National Bank; Campolo, Middleton & McCormick, LLP; Capital One Bank, Cerini & Associates, LLP; Coldwell Banker Residential Brokerage; Communication Strategy Group; Debt SOS; Design Audio Visual; Effects of Color; Empire National Bank; Garden Rooms Inc.; Grassi & Co.; GUZU; Hauppauge Sign-a-Rama; H2M Architects & Engineers; Hess Energy Marketing; HDK; Long Island Business News; Long Island Forum for Technology; Long Island Power Authority; Long Island Press; NEFCU; Newsday; NST; OnTop Visibility; Optimum Business Cablevision; People’s Alliance Federal Credit Union; Petro Heat; Portnoy, Messinger, Pearl & Associates, Inc. (PMP); Presentations Plus; R.S. Abrams & Co LLP; RIT Printing; St. Catherine’s of Siena; Stony Brook University; Suffolk County Community College; The Alternative Board; TD Bank, Teachers Federal Credit Union; Town of Islip Economic Development; WALK Radio; and Wells Fargo Bank.

The HIA-LI Trade Show will be held at Suffolk County Community College’s 60,000 square foot Sports & Exhibition Complex in Brentwood, NY. Companies are invited to participate and their executives are encouraged to attend the Trade Show. Space is limited, reservations are required to attend fee-based sessions and events. To reserve space as an exhibitor or sponsor, go to http://hia-li.org/tradeshow2012/ or call HIA-LI at 631-543-5355. Those who wish to attend the trade show can avoid an entry fee by pre-registering at http://hia-li.org/calendarDetails.cfm?eventID=1539.

About HIA-LI

HIA-LI helps Long Island businesses prosper. For over 30 years, we have been the recognized voice for business on Long Island and a powerful force and economic engine for regional development. We provide a forum for business leaders to network, problem solve and obtain advice on critical issues facing their businesses. Our member companies represent tens of thousands of business professionals. We’re headquartered in and support one of the largest industrial parks in the United States. HIA-LI programs and events promote strategic partnerships, targeted networking, and information sharing and business advocacy. Members benefit from our committees, educational programs, career resources, research capabilities, mentoring opportunities and business advisory services. For more information, visit http://www.hia-li.org or call 631-543-5355.

MEDIA CONTACT: 

Angela Kambarian, Communication Strategy Group, 1-866-997-2424, akambarian@gocsg.com

TRADE SHOW CONTACTS:

Terri Alessi-Miceli, HIA-LI, 631-543-5355, talessi@hia-li.org

Theresa Sciarrone, HIA-LI, 631-543-5355; tsciarrone@hia-li.org