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TROPICAL STORM FAY TO BRING HEAVY RAINFALL, STRONG WINDS, AND DANGEROUS SURF CONDITIONS This product covers Southeast New York, Northeast New Jersey, and Southern Connecticut **TROPICAL STORM FAY TO BRING HEAVY RAINFALL, STRONG WINDS, AND DANGEROUS SURF CONDITIONS** NEW INFORMATION --------------- * CHANGES TO WATCHES AND WARNINGS: - None * CURRENT WATCHES AND WARNINGS: - A Tropical Storm Warning is in effect for Bronx, Eastern Essex, Eastern Union, Hudson, Kings (Brooklyn), New York (Manhattan), Northeastern Suffolk, Northern Nassau, Northern Queens, Northwestern Suffolk, Richmond (Staten Island), Southeastern Suffolk, Southern Fairfield, Southern Middlesex, Southern Nassau, Southern New Haven, Southern New London, Southern Queens, Southern Westchester, and Southwestern Suffolk * STORM INFORMATION: - About 240 miles south of New York City NY or about 300 miles south-southwest of Montauk Point NY - 37.4N 74.8W - Storm Intensity 50 mph - Movement North or 360 degrees at 10 mph SITUATION OVERVIEW ------------------ Tropical Storm Fay, located just east of the southern Delmarva Peninsula, will move northward along the coast towards the area today, making landfall near the New York City area tonight. The main threats with this system will be locally heavy rainfall, the potential for flash flooding, and dangerous surf conditions today into tonight. POTENTIAL IMPACTS ----------------- * FLOODING RAIN: Protect against dangerous rainfall flooding having possible significant impacts across Southeast New York, Northeast New Jersey, and Southern Connecticut. Potential impacts include: - Moderate rainfall flooding may prompt several evacuations and rescues. - Rivers and streams may quickly become swollen with swifter currents and may overspill their banks in a few places, especially in usually vulnerable spots. Small streams, creeks, canals, and ditches may overflow. - Flood waters can enter some structures or weaken foundations. Several places may experience expanded areas of rapid inundation at underpasses, low lying spots, and poor drainage areas. Some streets and parking lots take on moving water as storm drains and retention ponds overflow. Driving conditions become hazardous. Some road and bridge closures. * WIND: Protect against hazardous wind having possible limited impacts across Southeast New York, Northeast New Jersey, and Southern Connecticut. Potential impacts include: - Damage to porches, awnings, carports, sheds, and unanchored mobile homes. Unsecured lightweight objects blown about. - Many large tree limbs broken off. A few trees snapped or uprooted, but with greater numbers in places where trees are shallow rooted. Some fences and roadway signs blown over. - A few roads impassable from debris, particularly within urban or heavily wooded places. Hazardous driving conditions on bridges and other elevated roadways. - Scattered power and communications outages. * TORNADOES: Protect against a tornado event having possible limited impacts across Southeast New York, Northeast New Jersey, and Southern Connecticut. Potential impacts include: - The occurrence of isolated tornadoes can hinder the execution of emergency plans during tropical events. - A few places may experience tornado damage, along with power and communications disruptions. - Locations could realize roofs peeled off buildings, chimneys toppled, mobile homes pushed off foundations or overturned, large tree tops and branches snapped off, shallow rooted trees knocked over, moving vehicles blown off roads, and small boats pulled from moorings. * OTHER COASTAL HAZARDS: Life-threatening rip currents are likely for all people entering the surf zone. Beach flooding and localized dune erosion along the Atlantic Ocean beachfront are possible during the times of high tide Friday through Saturday. Localized minor flooding, inundation of 1 ft or less, along vulnerable coastal and shoreline locales of the Great South Bay of Long Island and Jamaica Bay, Lower NY/NJ Harbor, Coastal CT, Coastal Westchester, and Gardiners Bay during times of high tide this afternoon into tonight.

FALL IN LOVE WITH YOUR BRAND GROW YOUR PERSONAL BRAND WORKSHOP

LongIsland.com

New program from industry- leading marketing professionals helps small business owners, entrepreneurs and others develop personal brands to grow their businesses

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Floral Park, NY, January 18, 2011 - Leading public relations and personal branding expert Bill Corbett, Jr., President of Corbett Public Relations, Inc., will host an interactive and informative personal branding workshop on February 16th at the Corbett Public Relations office, 111 South Tyson Avenue, Floral Park, N.Y., from 8:00 a.m. to 10:30 a.m. Personal branding is the key element missing from most business owners' and executives' marketing efforts.

"Competition for business in this market continues to be fierce. Many businesses will spend significantly on promoting their products and services. Unfortunately, most don't plan or put any money or resources into building the personal brands of company owners, firm partners, sales team members or other key staff members who can learn how to generate significant business. Having an effective personal brand is essential today for developing relationships, attracting attention, building businesses, advancing careers and becoming a irreplaceable staff member. The goal of this seminar is to give individuals some of the tools they need to create, build and grow a powerful personal brand and use it to their advantage," said Bill Corbett, Jr., President of Corbett Public Relations and veteran public relations professional.

Personal branding builds an individual's reputation as an expert and leader in her or his sector or field. In addition, current and potential customers and clients seek to hire, recommend and purchase products from individuals who are respected by others and featured in the media.
The Fall in Love with Your Brand Personal Branding Workshop will show attendees how to:

Create and grow a personal brand
Develop a marketing program for their personal brand
Use social media and blogs to grow a personal brand
Attract attention through media relations
Network and use other strategies to attract business

There are 15 openings available for this workshop. The cost is $45; advance credit card payment is required, no walk-ins and no refunds. Continental breakfast will be served. To register, please call Bill Corbett at (516) 775-0435 ext. 1 or e-mail wjcorbett@corbettpr.com. For more information about this and other events, go to www.corbettpr.com .
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